When it Comes to Social Media – Jesus, Santa Claus and Recruiters Are All Watching You

Posted on October 11, 2012

When it Comes to Social Media – Jesus, Santa Claus and Recruiters Are All Watching You

By

I remember when growing up in Alabama (and still to this day at 33 years old), my mom would remind me when I was going out, or to a party, or to anywhere she wasn’t going along that, “Jesus is watching you – just remember that!” I hear my friends who are parents to young children use a more juvenile reiteration of such a scare tactic with the “Santa Claus” line – “If you don’t behave, Santa wi... Read More >

Grassroots Mobilization Starts with Individuals to Empower the Masses

Posted on October 08, 2012

Grassroots Mobilization Starts with Individuals to Empower the Masses

By

Last week, Vice President, Paul Fulton, Jr. and I were on our way to Rome, Ga. for a meeting with community leaders to discuss a campaign Duffey recently developed and launched to stop sexual bullying among children and teens – Step Up. Step In. While stopped at a gas station for our mandatory, pre-meeting caffeine kick, and sporting neon-green campaign T-shirts, a woman approached Paul and exclaimed, “Oh! Step Up. Step In. I&rs... Read More >

Dress Your Way to Success

Posted on October 04, 2012

Dress Your Way to Success

By Sherri Simmons, President and CEO

For young twenty-something’s, understanding appropriate dress for professional interviews may be a daunting task – especially given the sometimes not-so-buttoned-up looks accepted in today’s office settings.  For soon-to-be or recent public relations/communications grads entering the professional world, it can be even more confusing given those in our field generally have more freedom in clothing options – unlike... Read More >

R-E-S-P-E-C-T the PR-Journalist Dynamic

Posted on September 26, 2012

R-E-S-P-E-C-T the PR-Journalist Dynamic

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“So starting now, we want to draw a clear line on this. Citing Times policy, reporters should say no if a source demands, as a condition of an interview, that quotes be submitted afterward to the source or a press aide to review, approve or edit.” – New York Times memo, 9.20.2012 The New York Times powers-that-be sent a memo to their writers last week putting in plain English what would and would not be allowed in ter... Read More >

Keep an Eye on the Phone: Smart phone strategies can unleash influence

Posted on September 21, 2012

Keep an Eye on the Phone: Smart phone strategies can unleash influence

By Paul Fulton, Jr., Vice President

Apple sold 2 million iPhone 5’s within the first 24 hours, doubling the record set the iPhone 4S set just last year. And with this week’s release of iOS6, the hype around Apple has continued to build for a steady week and a half since it was first unveiled. With eight hours of LTE browsing, an expanded screen, panoramic photo capabilities, Facebook integration and more, the iPhone 5 boasts features that likely will remain part of the... Read More >

Why is Labor Day on a Monday?

Posted on September 04, 2012

By Sherri Simmons, President and CEO

I do not like Monday holidays and never have.  But I do like Friday holidays a lot.  And I’ve always wondered why holidays such as Labor Day and Memorial Day are on Mondays instead of Fridays.  So, I Googled it.  And guess what?  There is actually a Uniform Monday Holiday Act that establishes the observance of certain holidays on Mondays: Washington's Birthday; Memorial Day; Columbus Day; Labor Day; and Ma... Read More >

The Sky is Not Falling … But, What if it Does?

Posted on August 28, 2012

By Sherri Simmons, President and CEO

With Hurricane Isaac poised to cut its swath across the Gulf Coast, including New Orleans, it reminds many of us once again of the devastation wrought by Katrina – and of the lessons learned. As communications experts, we think in terms of disaster planning, management and recovery for our business and our clients – but we often can be remiss in doing the same for our families. The Federal Emergency Management Agency (www.ready.gov)... Read More >

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